News from ARCHd

Project Stories: Women Duos
Project Stories: Women Duos is a video series created by Kristen and Lindsey Archer of ARCHd. It celebrates the empowering relationships between five women duos who founded and co-own a product-based small business together in Memphis, Tennessee.
Art Inspires Activism: ARCHd makes Feminist Gifts for the Ms. Foundation Women of Vision Awards
Three months after receiving an Etsy message from an event producer in NYC, we found ourselves in-person at the Ms. Foundation Women of Vision Awards in New York City at the Ziegfeld Ballroom, personally handing out our coaster sets as gifts to the gala's 600+ guests. This is the story of how that happened.
2022 Holiday Collection
Browse the new holiday collection, featuring pro-choice woven blankets, Ruth Bader Ginsburg sand-carved wine glasses and new wood holiday ornaments of our women icon illustrations and city skyline designs.
Inside an Artist's Home: Colorful Jewel-Toned Bedroom Decor Inspiration
As full-time artists who work from our home, it’s important to have spaces throughout our house that feel both creative and bold, as it helps foster our own creativity. Learn where I splurged & where I up-cycled to create this rich and bold bedroom design.
CREATIVE SERVICES: CHOICES
We love when our passion for creativity meets our passion for reproductive health. View some of our recent work with CHOICES – a local Memphis reproductive health organization – including commercial and headshot photography, annual report design and email template design.
EDITORIAL DESIGN: SPRING 2022 ANGELOS
We design a quarterly magazine, cover to cover, for Kappa Delta Sorority's National Headquarters. Take a closer look at a few of my favorite editorial spreads from the Spring 2022 issue.
Seven books by women authors you should read
I (Lindsey) have always loved to read. I read every chance I get – while relaxing in the bath; at almost every bathroom break throughout the day; and nearly every night before bed. Every. Chance. I. Get. I love escaping...
A letter from Ruth Bader Ginsburg
Opening your mailbox to a letter addressed from the Supreme Court of the United States is a great way to kick off your first day of being a full-time entrepreneur – especially when the back envelope flap reads, “Chambers of Justice Ruth Bader Ginsburg.”
EDITORIAL DESIGN: Summer 2020 Angelos
We design a quarterly magazine, cover to cover, for Kappa Delta Sorority's National Headquarters. Take a closer look at a few of the features from the Summer 2020 issue of The Angelos.
Vendor Booth Ideas and Tips
Fall of 2012 marked our first experience as an art vendor, at Cooper Young Festival in Memphis, TN. Over the years, we’ve padded our resume with quite a few more shows and experimented with a LOT of trial and error...
CUSTOM GIFTS: Girl Scouts of Western Washington
We collaborated with the Associate Vice President of Girl Experience at Girl Scouts of Western Washington on a gift for volunteers participating in their Virtual Global Action Summit leadership program.
BRAND STORY: me & mrs. jones
Our goals with me & mrs. jones' four-part video series were to capture the owner's effervescent personality, show the creative and uplifting atmosphere in her studio and workshops and give viewers a peak into Stephanie's journey to entrepreneurship.
EDITORIAL DESIGN: Spring 2020 Angelos
Once a quarter, I design the national magazine — cover to cover — for Kappa Delta Sorority's National Headquarters. For the Spring 2020 issue, the cover features a member story on Katie Krall, a woman working toward being MLB's first female GM.
SOCIAL MEDIA GRAPHICS: Memphis Modern Market
Emily from Memphis Modern Market curates in-person and virtual events for handmade makers and artists. For one of her recent virtual pop-up events on Instagram, we collaborated with her to create a set of Instagram Story graphics for all participating sellers to help promote the market on their individual Instagram accounts.
BRANDING COLLATERAL: Whitney Winkler
Whitney Winkler is a watercolor and ink based artist in Memphis, Tennessee. When she first approached us for some design help, she already had an established brand and logo. She just needed some printed materials to support her brand.
INSIDE THE PROCESS: Handmade home decor on wood and marble
At ARCHd, we use an image and photo transfer process to create our handmade home decor on wood and marble. We've always struggled to explain the in-depth process to others. Our solution was to create a video series showing each step behind...
BRAND STORY: Arrow Creative
From the scheduling of interviews and shoot times with each artist, to the filming of interviews and b-roll footage and video editing, ARCHd served as the project manager and creative lead on Arrow Creative's video project. 
STARTING SMALL: Learn. Grow. Repeat.
Welcome to the third installment of our blog series — Starting Small: Adventures of Starting a Small Business. Here, we’ll be sharing stories and lessons we learn on our journey as full-time small business owners. This week’s topic is “learn....
STARTING SMALL: Ask for Help
Welcome to the second installment of our blog series — Starting Small: Adventures of Starting a Small Business. Here, we’ll be sharing stories and lessons we learn on our journey as full-time small business owners. This week’s topic is “ask...
STARTING SMALL: Prep is Key
Welcome to the fourth installment of our blog series — Starting Small: Adventures of Starting a Small Business. Here, we’ll be sharing stories and lessons we learn on our journey as full-time small business owners. This week’s topic is “prep...
STARTING SMALL: Adventures of Starting a Small Business
Starting a small business is all about taking chances. Everyone does it differently. Some go about it slowly, taking small steps every day. Others close their eyes and leap. Our journey falls somewhere in the middle of that spectrum (though...
STARTING SMALL: Be a Creative Problem-Solver
Welcome to the latest installment of our blog series – Starting Small: Adventures of Starting a Small Business. Here, we’ll be sharing stories and lessons we learn on our journey as full-time small business owners. One of the most important...